Transform
Your Overloaded Text Slides
into Persuasive Visuals
that Effectively Sell Your Ideas to
Decision-Makers
You’ve
had enough of the overloaded text slides that most presenters
use. You’ve seen a few people use visuals instead
of bullet
paragraphs and it is so much more effective. But you figure
that
you’d need some graphic design training and thousands of
dollars
of software and equipment to create visuals for your presentations.
Not
so.
There
is an easy five step method that will show you how to create persuasive
visuals using the software you already have. Get ready to
join The Visual Slide Revolution.
Here's what Wendy Gates Corbett tweeted after reading the book and
using this five-step method: "Read "The
Visual Slide Revolution" by Dave Paradi. Great book on bettering PPT
slides. Lots of simple but doable tips."
My
name is Dave Paradi and I am acknowledged as one of the experts
when it comes to creating persuasive visuals that sell ideas, products
and services to decision-makers. I’ve captured the
process
I use for transforming overloaded text slides in a new book, The
Visual Slide Revolution.
The book has been named as one of the Top 10 Business Books
of
2008 by The Globe and Mail, Canada's leading business newspaper (read the article).
In
this book, I walk you through my five step KWICK method that will have
you looking
at your presentation slides in a whole new way.
You
will have the knowledge to transform your current presentations and
create new slides that drive your message home like never before.
"Mr. Paradi
tackles each point in detail, in the
same clear manner he wants your presentations to follow. The In Context
section is phenomenally helpful, as he lists the various types of
graphics you can use and offers tips for each to make them more
powerful.
This is a very strong book in an area
where most of us are very weak."
Harvey Schachter, The Globe and Mail (read the
entire review)
Summary
of the KWICK Method for Creating Persuasive Visuals
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K - Key Point
Find the key point and create a headline that summarizes it for your
audience |
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W - Words that suggest the visual
Use the clues in the words in the headline, the words that you speak
and
the words that were on your slide to determine the appropriate visual |
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I - In Context
Create the visual so it has context for the audience - they can easily
understand it because it is familiar to them |
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C - Crystal Clear
Make the visual clear for the audience by using callouts, adding
graphical fills or de-emphasizing other elements |
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K - Keep Focus
Keep the focus of the audience as you present the visual by using build
animation wisely and the Break Down and Zoom In Technique for complex
visuals |
When
I present the KWICK method during my workshops, people are able to use
the ideas immediately. They’ve told me that after
hearing
these ideas, they have changed their approach and their presentations
are much more powerful than ever before. You now have that
opportunity.
"Dave's book
has really helped me to make
strategic choices about what visuals
to use and how to use them. I now choose images to illustrate the essence of a message instead of just using
words. And because it is a
strategic choice, the visual image also helps me remember what I was going to say."
Shelle Rose Charvet,
author of Words That
Change Minds
Why not check out what I am
talking
about by downloading
chapter two of the book from my Free Resources site.
That’s right, I’m letting you read a whole chapter
for free
because I am convinced that once you grasp the power of the ideas,
you’ll realize your long search for a better way to present
is
now over.
"Dave
Paradi’s book The Visual
Slide Revolution is the first book I’ve seen that correctly diagnosed
the business shift toward visual communications. Rather than focusing
on design principles, Paradi goes directly to work telling business
persons how to design slides that are clear and persuasive."
"Paradi uses
visuals extensively, showing before and after slides to bring the
concepts to life. Visual Slide Revolution is a quick read, in part
because each visual is worth a thousand words and in part because it
isn’t full of extra pages that add heft to the book but not useful
content. I finished the book in about two hours and the message was
100% clear. We need more books like this."
Bruce
Gabrielle, President of InsightsWorks, a market research and strategic
consulting firm specializing in the high-tech industry
It’s also important that you
know what the book
does not contain. It is not a technical training book for any
presentations software package (i.e. PowerPoint, Keynote,
etc.)
You can apply the ideas in any software. It is also not a
book on
presentation skills – how to stand, pause, etc.
There are
plenty of sources of information for that set of skills.
This
book bridges the gap between technical information and presentation
skills training to show you how to create persuasive visuals.
The
type of visuals that allow your presentations to be conversations with
your audience instead of a boring recitation of paragraphs of text on
the screen.
A reviewer on Amazon.com titled their review "Excellent for every
business professional" and said:
"The concepts
in
this book are excellent and long overdue in the corporate world where
muddled PowerPoint is the norm. Most PowerPoint books teach you how to
create lovely-to-behold slides that contain very little data. Paradi
tosses that paradigm upside down, with slides that even the
artistically-challenged can create and that are rich with data -
perfect for business managers.
The concepts are clear and practical, and demonstrated with actual
examples from Paradi's consulting and training practice."
and concludes with:
"Bottom line is
this deserves a place on every business professional's
bookshelf."
The reviewer found the content
useful - as will you.
If you order your copy of The
Visual Slide
Revolution: Transforming Overloaded Text Slides Into Persuasive
Presentations directly from me, you will also receive these bonuses:
- A
one-page summary of the KWICK method to use as a “cheat
sheet” beside your computer as you develop your presentation
slides. This will keep the ideas at the top of mind as you
create
each presentation.
- Access
to a video
that shows you how to create effective graphic highlights using
PowerPoint’s drawing tools. This is one of the most
asked
for tips after my workshops, so this video of exactly how to create
these graphic highlights will allow you to start using this idea
immediately.
I
know that some of
you prefer a printed book and some prefer an electronic book, so I am
publishing The Visual Slide Revolution in both printed and e-book
formats, with a special deal for those who want the two formats as a
combo. Here’s the ordering information (all prices in US
dollars).
Your
next presentation is an opportunity to shine if you use persuasive
visuals instead of the bullet paragraphs of text that overload your
slides today. Order now and get ready to experience the
thrill of
presenting in a powerful new way.
Once
you've read The Visual Slide Revolution, you may have a few questions
on how to create some of the visuals you see in the book.
Rest
assured, you can easily create all of them because I created them in
PowerPoint myself. Some of the most asked for tips
are
available as quick "how-to"
download
videos
.
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