Government Presenters Can
Effectively Deliver Their Message Using PowerPoint By Following the
Five Steps in This New Book
Government
PowerPoint presentations can be effective vehicles for communicating
important information if the presentation is structured properly and
uses effective visuals. This book can help you to create effective
presentations.
Presenters at all
levels in government organizations are increasingly called on to
communicate important messages through PowerPoint presentations.
Whether it is getting approval for a new initiative, reporting progress
on a project, or providing training on an upcoming policy change, the
presentation needs to be effective so that the audience takes action.
This new book gives you a five step process to follow, examples to
refer to, and best practices for many types of visuals.
The first major
section of the book deals with planning the structure of your
presentation. Without a good structure, the audience will be
left confused and won’t take action. Here are some of the topics
covered in this section:
- One question that acts as a filter to ensure the
content of your presentation is focused properly
- The importance of analyzing each audience you present
to, and a checklist to make sure you have considered the important
aspects in preparing your presentation
- How to handle multi-presenter introductions so they
are smooth and keep the flow of the presentation going
- Why your presentation isn’t over at the end of the
meeting and how you can follow up to ensure the message sticks
- A form that you can copy over and over that helps you
structure every presentation so it will be effective
- Examples of structuring a presentation for the three
most common types of presentations in a government setting: 1)
Training/Education, 2) Status Update/Program Review/Briefing, and 3)
Recommending a course of action based on analysis. Use the best
practices from these examples as guidelines to create your next
presentation
The second major
section of the book deals with planning each individual slide that you
will use to support your message. This section covers both overall
slide design and the design of each slide you are planning to use. Some
of the topics covered in this section include:
- How to
select colors that are easy for the audience to see without having to
know a lot about design
- How to make sure
that the font you select will be large enough to be read by the
audience, no matter what size of room or screen you are using
- Why the top of
your slide is so critically important and how to write an effective
headline instead of a meaningless title
- How you can
determine a great visuals for your slide without having any graphics
background (including web sites that give you plenty of ideas to use)
- A form that you
can copy over and over and use to plan each slide, making it easier to
review slides before spending time creating them, or even hand the form
to someone else to create exactly the slides you need
- The answer to the
common question, “How many slides should I have for my presentation?”
(and this is not the answer you were expecting)
Once you have planned
each slide, you will need to create the visuals that you are using. In
the third section of the book, you will see numerous examples of
visuals and the best practices that you should follow to ensure each
visual is effective. The sample slides are from the government context,
so the examples you see will be relevant to your world. This section
covers text slides, graphs, different types of diagrams, multimedia
(like photos and video), and how to pull in information from other
sources, like web pages or spreadsheets. The section ends with some
tips on creating consistency when multiple contributors are providing
slides for a presentation. At the end of this section, you will know
exactly how to create the visuals you want to use in your presentation.
Section four is all
about preparing to deliver your presentation. It is not enough to just
create the slides, you must prepare them so that they have the maximum
impact when presented. In this section you will learn about using
callouts to make the information crystal clear, how building your
points keeps your audience focused on your message, and how using a
non-linear approach can increase audience interaction and actually make
meeting shorter.
The last section is
titled Best Practices for Delivering the Slides and the title really
says it all. This section will give you the insider tips and tricks
that the professional speakers use when delivering a PowerPoint
presentation. Some of the areas covered in this section include:
- How to
avoid the behaviours that audiences say annoy them
- The difference
between practice and rehearsal and why both are necessary for effective
delivery of presentations
- An extensive
checklist so you make sure you test everything in advance and remember
to pack all you will need for the presentation
- Tips on adjusting
the length of your presentation if they tell you at the last minute
that they are running behind and need you to shorten your presentation
- Specific
techniques in PowerPoint that allow you to blank out the screen at any
time, jump to any slide no matter where you are in the presentation,
and even draw on the slide if you need to
- Tips for
delivering presentations over the web, since some of what works for
in-person presentations doesn’t work over the web
- The advantages and
disadvantages of three options for posting your presentation to the
web, something presenters are increasingly asked to do
Despite what you may
read in the media, PowerPoint is the not the cause of poor or boring
presentations. The misuse of this tool is the true cause of “Death by
PowerPoint” presentations. Even if you have been following some poor
practices when creating and delivering PowerPoint presentations, do not
despair. You can use the ideas in this book to start developing more
effective presentations.
Click here to order the book from Amazon,
or, for bulk orders and government discounts, click here to order the book directly from
the publisher, Government Training Inc.
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